Regular Priced Items

167 products
  • 4.5 (13)

    Always Perfect Eyeliner
    £15.50
    £15.50

    Waterproof Liquid Eyeliner Felt Tip Pen
    Brown
    4.5 (13)

    Always Perfect Eyeliner
    £15.50
    £15.50

    Waterproof Liquid Eyeliner Felt Tip Pen
    £15.50
    £15.50
    SELECT SHADE
    Always Perfect Eyeliner (Brown)

  • Tried, tested, loved: You deserve the absolute best! Discover our all-time hero products and favourite brushes for your makeup routine.

  • Feeling cheeky? Blush up your cheeks and give them sun-kissed definition with our blush and contouring brushes.

  • Set colorful accents and enchant your cheeks with our universal blush shades.

  • 4.5 (52)

    Bright Eye Masks
    £26.50
    £26.50

    Brightening Under Eye Masks
    £26.50
    £26.50
    Bright Eye Masks (Hydrogel Under Eye Treatment)

  • Our Suntorini collection brings sunshine to your skin - whatever the weather!

  • 4.4 (156)

    Brow Jeanie Boosting Fibre Gel
    £18.50
    £18.50

    Tinted volumizing eyebrow gel
    Black Brown Black brown
    4.4 (156)

    Brow Jeanie Boosting Fibre Gel
    £18.50
    £18.50

    Tinted volumizing eyebrow gel
    £18.50
    £18.50
    SELECT SHADE
    Brow Jeanie Boosting Fibre Gel (Black Brown)
  • 4.4 (156)

    Brow Jeanie Boosting Fibre Gel
    £18.50
    £18.50

    Tinted volumizing eyebrow gel
    Blonde Light brown
    4.4 (156)

    Brow Jeanie Boosting Fibre Gel
    £18.50
    £18.50

    Tinted volumizing eyebrow gel
    £18.50
    £18.50
    SELECT SHADE
    Brow Jeanie Boosting Fibre Gel (Blonde)
  • 4.4 (156)

    Brow Jeanie Boosting Fibre Gel
    £18.50
    £18.50

    Tinted volumizing eyebrow gel
    Taupe Medium ashy brown
    4.4 (156)

    Brow Jeanie Boosting Fibre Gel
    £18.50
    £18.50

    Tinted volumizing eyebrow gel
    £18.50
    £18.50
    SELECT SHADE
    Brow Jeanie Boosting Fibre Gel (Taupe Brown)
  • 4.9 (38)

    Brush Cleansing Pad
    £13.00
    £13.00

    Vegan Silicone Brush Cleansing Pad
    £13.00
    £13.00
    Brush Cleansing Pad
  • 5.0 (1)

    Brush Clutch Medium
    £19.00
    £19.00

    Vegan Makeup Bag
    £19.00
    £19.00
    Brush Clutch Medium (Black)
  • 4.9 (14)

    Brush Shampoo Bar
    £11.50
    £11.50

    Vegan Solid Brush Shampoo
    £11.50
    £11.50
    Brush Shampoo Bar
  • 5.0 (11)

    Clear Pouch Bag
    £14.00
    £14.00

    Transparent makeup bag
    £14.00
    £14.00
    Clear Pouch Bag (Flat)
  • 5.0 (14)

    Clear Pouch Bag
    £17.00
    £17.00

    Transparent makeup bag
    £17.00
    £17.00
    Clear Pouch Bag (Medium)

  • Blend, brighten or conceal – thanks to our innovative concealer brushes, dark under eyes and redness don't stand a chance.

  • Say "bye" to your dark under eye: Our concealers hide sleepless nights in no time. Create a fresh, brightened look on the go!

  • You're still looking for the perfect brush to define your features or give your skin a radiant summer glow? Choose one of our contouring brushes for an evenly bronzed up complexion.

  • 5.0 (7)

    Definer Liner Kohl Eyeliner Pencil
    £15.00
    £15.00

    Kohl Eyeliner Pencil
    Black Matte deep black
    5.0 (7)

    Definer Liner Kohl Eyeliner Pencil
    £15.00
    £15.00

    Kohl Eyeliner Pencil
    £15.00
    £15.00
    Definer Liner Kohl Eyeliner Pencil (Black)

  • Complete your look with perfectly blended eyeshadow, seamless transitions, and precise accents thanks to our Soft-Vegan-Performance™ brush technology for powder products.

  • Versatile everyday looks and glamorous moments – with our eye makeup you create the perfect look for every occasion.

  • 4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    Dreamy Rose Shimmering Rose Gold-Pink
    +5
    4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    £17.00
    £17.00
    SELECT SHADE
    +5
    Eye Swipe Longwear 2-in-1 Shadow Liner (Dreamy Rose)
  • 4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    Greek Olive Shimmering Olive-Green
    +5
    4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    £17.00
    £17.00
    SELECT SHADE
    +5
    Eye Swipe Longwear 2-in-1 Shadow Liner (Greek Olive)
  • 4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    Happy Heather Shimmering Heather (Purple-Grey)
    +5
    4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    £17.00
    £17.00
    SELECT SHADE
    +5
    Eye Swipe Longwear 2-in-1 Shadow Liner (Happy Heather)
  • 4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    Lucky Amber Shimmering Amber-Gold
    +5
    4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    £17.00
    £17.00
    SELECT SHADE
    +5
    Eye Swipe Longwear 2-in-1 Shadow Liner (Lucky Amber)
  • 4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    Oyster Pearl Shimmering Oyster-Gold
    +5
    4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    £17.00
    £17.00
    SELECT SHADE
    +5
    Eye Swipe Longwear 2-in-1 Shadow Liner (Oyster Pearl)
  • 4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    Peach Champagne Shimmering Pink-Peach
    +5
    4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    £17.00
    £17.00
    SELECT SHADE
    +5
    Eye Swipe Longwear 2-in-1 Shadow Liner (Peach Champagne)
  • 4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    Rose Gold Shimmering Rose Gold
    +5
    4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    £17.00
    £17.00
    SELECT SHADE
    +5
    Eye Swipe Longwear 2-in-1 Shadow Liner (Rose Gold)
  • 4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    Warm Chocolate Shimmering Copper-Brown
    +5
    4.6 (129)

    Eye Swipe Longwear 2-in-1 Shadow Liner
    £17.00
    £17.00

    2-in-1 eyeshadow liner pen
    £17.00
    £17.00
    SELECT SHADE
    +5
    Eye Swipe Longwear 2-in-1 Shadow Liner (Warm Chocolate)

  • Frame your face with empowered brows! Our eyebrow brushes help you style your brows any way you want – natural, defined or strong.

  • Get your eyebrow game on and define, shape and set your brows. Easy application for every day with our vegan and cruelty-free eyebrow products!

  • Accentuate your eye makeup with our eyeliners and create your individual eye-catcher look.

  • In the mood for a day to night look? With our eyeshadow brushes you can switch up your natural everyday makeup to a dramatic smoky eye and intensify your look in no time.

  • Eyeshadow palettes for every occasion: Diverse combinations, soft nudes, and radiant shimmer shades give your eyes expression.

  • Our Soft-Vegan-Performance™ powder brushes reinvent your makeup application and create the perfect base.

  • Flawless complexion, even skin, and radiant highlights: Our face makeup is your go-to for the perfect base.

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